At Sympathink.com we take privacy seriously and ensure a proactive approach to the privacy of our users. The document that follows provides a detailed description of the types of personal information that we collect and record, as well as how we use that information.
1. Use of server logs
When you visit our website, we use log files to automatically record your visit. These log files are stored on our server and are part of a standard procedure for both our website, and hosting company analytics. We don’t use these log files to record or store any identifying information about you.
With this information we are able to analyze usage patterns and provide us with statistics that inform us how our website is being used. The information stored in these log files includes your IP adress, browser type (eg. Firefox, Safari etc), Internet Service Provider, and the number of clicks made on a page. We use this information to analyze trends, perform site administration, track movement on the website and monitor and report demographic information.
None of the information collected in our log files is linked to data that is personally identifiable.
3. Third party integrations & cookies
In addition to cookies used by Sympathink.com, other cookies may be stored by external or third party applications, social media buttons, sponsored links, advertisements or other site integrations.
Third party cookies can be used for a number of different uses, including referral tracking and usage analytics. Most cookies have a defined expiry date, ranging from minutes to years. You can set your own cookie preferences within your browser settings.
4. Site visitor metrics
This website uses tracking software and analytics tools such as Google Analytics to better understand how visitors use our site. This allows us to monitor site usage and analyze user engagement in order to develop and improve the user experience.
Through Google analytics and similar analytics tools we collect data such as:
- Time spent on the site overall, as well as time spent on individual pages
- Number of visitors to the site on a given day, week or month
- How many pages are visited by the average user
- Popular keywords or referral sites that bring users to our website
From time to time we might also use specialized analytics tools to track mouse movements on a given page, clicks on particular links or images, scrolling behavior, and ‘heat map’ tracking along with other data. We use this information to improve our website design and overall user experience.
5. Geo targeting
On occasion we provide geo targeted content through third party tools. By retrieving the user’s geographic location we, or third party integrations, will serve different content based on the country, city or region as determined by the users IP or ISP location.
We use geo targeting to provide a more customized user experience that serves geographically relevant content for the duration of the users visit.
6. Forms & signup
Throughout the site we use forms to store and collect submitted information. These forms may be a contact form, sign up form, email newsletter signup form, feedback form or another kind of form.
We store and collect all submitted information along with select meta data such as IP address and location.
In all instances we only use collected information to either perform the specific task intended by the form or to analyze and improve the usage of these forms. Should we ever intend to use form submitted information in a different way then we will always communicate this up front or ask permission.
7. Third party privacy policies
Throughout our website we link out to other, third party websites as well as social media platforms and advertising campaigns. We do not have any control over the content of the third party websites or their individual privacy policies valid on these external domains.
8. Sale of website or company
In the instance that we decide to sell, transfer, move or merge our website or company, we reserve the right to transfer with it all existing data, including personal data, that is collected by us or third parties we work with.
For example, should we merge our website, our newsletter email subscribers list can also be transferred in this case to our new website and/or business. If we were to sell our company, existing subscriber information would be allowed to be passed on to the new website or company owner/s.
Should we be required to by law, or in order to protect our legal interests, we are able to transfer over any data that is collected by us. This data transfer would only happen should we be legally required to, or need to comply with laws and/or regulations or to protect our legal interest.
10. Consent and Updates
Last updated: Nov 20th, 2016